{"id":1690,"date":"2020-10-25T16:03:39","date_gmt":"2020-10-25T16:03:39","guid":{"rendered":"https:\/\/refinepackaging.com\/?p=1690"},"modified":"2024-12-02T05:30:50","modified_gmt":"2024-12-02T10:30:50","slug":"matte-vs-gloss-lamination","status":"publish","type":"post","link":"https:\/\/refinepackaging.com\/blog\/matte-vs-gloss-lamination\/","title":{"rendered":"Matte vs. Gloss Lamination for Packaging: What\u2019s The Difference?"},"content":{"rendered":"

During your custom packaging process, you\u2019ll need to choose how you want your products laminated \u2013 with <\/span>matte lamination or gloss lamination<\/b>.<\/span><\/p>\n

Although it might not seem like a big decision, it’s actually one of the most important steps in the printing process, because the choice you make impacts <\/span>every printing decision that comes after it<\/span><\/i>.\u00a0<\/span><\/p>\n

Let’s take a closer look at the differences and benefits between <\/span>matte vs gloss lamination<\/b> for printing and packaging, to see which option is best for your unique needs.\u00a0<\/span><\/p>\n

What is Lamination, Anyway?\u00a0<\/b><\/h2>\n

Lamination<\/b> is the process that occurs in printing when a clear plastic film is bonded to the printed product to make it stronger and more durable.\u00a0<\/span><\/p>\n

Laminate is usually applied to both sides to provide something akin to a protective shield around the piece. Not only does this protect it from things like smudges and scuffs, but also other things that would mar its appearance, like tears, stains and moisture that could ruin the piece altogether.\u00a0<\/span><\/p>\n

Lamination helps the colors of your <\/span>product packaging\u2019s design<\/span><\/a> to “pop” more and get noticed, and is often used on products that are handled often between people.\u00a0<\/span><\/p>\n

What is Matte Lamination?<\/b><\/h2>\n

\"matteMatte Lamination on Product Packaging<\/b><\/p>\n

Matte lamination<\/b> has a <\/span>softer and more natural look<\/span><\/i> that doesn’t reflect as much light as gloss lamination, which in turn makes it easier to read the packaging.\u00a0<\/span><\/p>\n

Colors are not as vivid or sharply contrasting on matte laminated packaging so although they don’t stand out as much as with gloss, if you want a more subtle effect, this could be the perfect option.\u00a0<\/span><\/p>\n

Matte lamination also has a soft texture that’s protective, but rather velvety in how it feels.\u00a0<\/span><\/p>\n

What is Gloss Lamination?\u00a0<\/b><\/h2>\n

\"glossGloss Lamination on Product Packaging<\/b><\/p>\n

Gloss lamination<\/b> offers a <\/span>much shinier look<\/span><\/i> that increases how vibrant colors look. It’s often used for marketing pieces because it adds a touch of sophistication and professionalism to the piece.\u00a0<\/span><\/p>\n

Whether you\u2019re using CMYK or <\/span>PMS<\/span><\/a>, colors are more vivid with gloss lamination, so if you want something that truly stands out on store shelves, <\/span>laminated packaging<\/b> is sure to get noticed.\u00a0<\/span><\/p>\n

Both types of lamination provide durable protection against being handled but there are certain instances where you’ll want to choose one over the other.\u00a0<\/span><\/p>\n

It’s important to note that how the finished product will look depends on what you want the packaging to do as a result of light hitting it \u2013 <\/span>matte lamination absorbs light and gloss lamination reflects it<\/span><\/i>.\u00a0<\/span><\/p>\n

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Matte Lamination vs. Gloss Lamination: When Should You Use Each?<\/b><\/h2>\n

You’ll want to use matte lamination when:\u00a0<\/b><\/p>\n