{"id":1075,"date":"2018-10-02T20:14:33","date_gmt":"2018-10-03T00:14:33","guid":{"rendered":"https:\/\/refinepackaging.com\/?p=1075"},"modified":"2025-01-02T07:08:47","modified_gmt":"2025-01-02T12:08:47","slug":"why-custom-printed-boxes","status":"publish","type":"post","link":"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/","title":{"rendered":"Why Big Businesses Buy Custom Printed Boxes (And You Should, Too)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It\u2019s just a box, right? <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not nowadays.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Boxes are no longer merely a way to get your goods to your customer<\/span><\/i><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, a box still needs to be functional \u2013 so your items arrive in good shape \u2013 but today, a box is so much more than just a product holder. \u00a0<\/span><\/p>\n<p><b>A box has undeniable marketing value.<\/b><span style=\"font-weight: 400;\"> \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s how people will perceive your brand, and whether they\u2019ll choose to recommend your company to friends. So, don\u2019t waste this opportunity. Make a favorable first impression with a custom printed box. <\/span><\/p>\n<h2><b>Make a Memorable Impression<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The eCommerce sector has exploded in recent years, with more and more people ordering products online. \u00a0<\/span><\/p>\n<p><b>Just check out these stats:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.cpcstrategy.com\/blog\/2017\/05\/ecommerce-statistics-infographic\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">96% of Americans (with internet access) have shopped online.<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.shopify.com\/enterprise\/global-ecommerce-statistics\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Global retail eCommerce sales are expected to reach $4.5 trillion by 2021.<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.bigcommerce.com\/blog\/omni-channel-retail\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">67% of Millennials and 56% of Gen Xers prefer to purchase on eCommerce sites rather than in-store<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">There are plenty of opportunities for your business to climb aboard the eCommerce gravy train. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, as people have received more packages, their expectations have also gone up. <\/span><i><span style=\"font-weight: 400;\">They don\u2019t want some shoddy-looking box landing on their doorstep<\/span><\/i><span style=\"font-weight: 400;\">. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Opening up a package is now part of the whole purchasing process. \u00a0<\/span><\/p>\n<p><b>It\u2019s often one of the first real encounters your customers have with your brand.<\/b><span style=\"font-weight: 400;\"> For online-first brands, it might be the first time your customers can fully experience your brand offline.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want your business to shine, you need to go the extra mile and infuse some style into your packaging. <\/span><\/p>\n<h2><b>What Goes Into a Custom Printed Box<\/b><\/h2>\n<p><img decoding=\"async\" width=\"1280\" height=\"720\" class=\"aligncenter size-full wp-image-1070\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/What-Goes-Into-a-Custom-Printed-Box.jpg\" alt=\"What Goes Into a Custom Printed Box\" srcset=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/What-Goes-Into-a-Custom-Printed-Box.jpg 1280w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/What-Goes-Into-a-Custom-Printed-Box-966x543.jpg 966w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/What-Goes-Into-a-Custom-Printed-Box-1024x576.jpg 1024w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/What-Goes-Into-a-Custom-Printed-Box-768x432.jpg 768w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Your custom printed box needs to be unique and reflect who you are as a company, so you\u2019ll have to put some effort into getting the design just right. <\/span><\/p>\n<p><b>Remember this box is your chance to make a positive first impression and get noticed. \u00a0\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">You want to incorporate things like your brand colors, your logo, your slogan, or website address. <\/span><i><span style=\"font-weight: 400;\">You want the box to stand out.<\/span><\/i><span style=\"font-weight: 400;\"> If a customer sees it they should immediately know where it came from.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your custom box should also have a professional appearance. You don\u2019t want it to look like a second grader designed it. \u00a0So don\u2019t go overboard with garish colors and crazy fonts&#8211;unless of course, this kind of visual mayhem represents your company. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But even if you feel you have zero design skills, don\u2019t give up. There are plenty of options out there. Many custom box companies have online design tools to help you come up with a killer design. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><div class=\" swiper_products swiper_feautures products-slider-in-post\">\n    <h4 class=\"heading\">\n\t\tShop Popular Products\n\t<\/h4>\n    <div class=\"swiper-button-prev swiper-button-disabled\" tabindex=\"0\" role=\"button\" aria-label=\"Previous slide\" aria-disabled=\"true\"><\/div>\n    <div class=\"swiper-button-next\" tabindex=\"0\" role=\"button\" aria-label=\"Next slide\" aria-disabled=\"false\"><\/div>\n\n    <div class=\"swiper-container industries-slider swiper-container-initialized swiper-container-horizontal\">\n\n        <div class=\"swiper-wrapper \" style=\"transform: translate3d(0px, 0px, 0px);\">\n                                    <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/05\/mailer-boxes.jpg\" alt=\"Custom Mailer Boxes with Logo\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/mailer-boxes\/\" title=\"Custom Mailer Boxes with Logo\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Mailer Boxes with Logo<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/mailer-boxes\/\" title=\"Custom Mailer Boxes with Logo\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/mailer-boxes\/\" title=\"Custom Mailer Boxes with Logo\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/custom-soap-boxes.jpg\" alt=\"Custom Soap Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/soap-boxes\/\" title=\"Custom Soap Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Soap Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/soap-boxes\/\" title=\"Custom Soap Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/soap-boxes\/\" title=\"Custom Soap Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/12\/Custom-Vape-Cartridge-Boxes.jpg\" alt=\"Custom Vape Cartridge Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/vape-cartridge-boxes\/\" title=\"Custom Vape Cartridge Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Vape Cartridge Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/vape-cartridge-boxes\/\" title=\"Custom Vape Cartridge Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/vape-cartridge-boxes\/\" title=\"Custom Vape Cartridge Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/hair-extension-boxes.jpg\" alt=\"Custom Hair Extension Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/hair-extension-boxes\/\" title=\"Custom Hair Extension Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Hair Extension Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/hair-extension-boxes\/\" title=\"Custom Hair Extension Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/hair-extension-boxes\/\" title=\"Custom Hair Extension Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2022\/05\/cbd-packaging-boxes.jpg\" alt=\"CBD Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/cbd-boxes\/\" title=\"CBD Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">CBD Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/cbd-boxes\/\" title=\"CBD Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/cbd-boxes\/\" title=\"CBD Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/candle-boxes.jpg\" alt=\"Customizable Candle Box Wholesale\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/candle-boxes\/\" title=\"Customizable Candle Box Wholesale\">\n                                        <h5 class=\"box_title font-bold text-black\">Customizable Candle Box Wholesale<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/candle-boxes\/\" title=\"Customizable Candle Box Wholesale\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/candle-boxes\/\" title=\"Customizable Candle Box Wholesale\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/custom-pillow-boxes.jpg\" alt=\"Pillow Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/pillow-boxes\/\" title=\"Pillow Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Pillow Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/pillow-boxes\/\" title=\"Pillow Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/pillow-boxes\/\" title=\"Pillow Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/eyelash-boxes.jpg\" alt=\"Custom Printed Eyelash Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/eyelash-boxes\/\" title=\"Custom Printed Eyelash Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Printed Eyelash Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/eyelash-boxes\/\" title=\"Custom Printed Eyelash Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/eyelash-boxes\/\" title=\"Custom Printed Eyelash Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/cardboard-boxes.jpg\" alt=\"Custom Cardboard Boxes &#038; Cardboard Packaging\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/cardboard-boxes\/\" title=\"Custom Cardboard Boxes &#038; Cardboard Packaging\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Cardboard Boxes &#038; Cardboard Packaging<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/cardboard-boxes\/\" title=\"Custom Cardboard Boxes &#038; Cardboard Packaging\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/cardboard-boxes\/\" title=\"Custom Cardboard Boxes &#038; Cardboard Packaging\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/Product-Boxes.jpg\" alt=\"Custom Printed Product Boxes for Retail\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/product-boxes\/\" title=\"Custom Printed Product Boxes for Retail\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Printed Product Boxes for Retail<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/product-boxes\/\" title=\"Custom Printed Product Boxes for Retail\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/product-boxes\/\" title=\"Custom Printed Product Boxes for Retail\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/printed-lip-gloss-boxes.jpg\" alt=\"Custom Lip Gloss Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/lip-gloss-boxes\/\" title=\"Custom Lip Gloss Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Lip Gloss Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/lip-gloss-boxes\/\" title=\"Custom Lip Gloss Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/lip-gloss-boxes\/\" title=\"Custom Lip Gloss Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/Custom-Made-Lip-Balm-Packaging-Boxes.jpg\" alt=\"Custom-Made Lip Balm Packaging Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/lip-balm-boxes\/\" title=\"Custom-Made Lip Balm Packaging Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom-Made Lip Balm Packaging Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/lip-balm-boxes\/\" title=\"Custom-Made Lip Balm Packaging Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/lip-balm-boxes\/\" title=\"Custom-Made Lip Balm Packaging Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2020\/05\/CBD-Display-Boxes.jpg\" alt=\"CBD Display Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/cbd-display-boxes\/\" title=\"CBD Display Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">CBD Display Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/cbd-display-boxes\/\" title=\"CBD Display Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/cbd-display-boxes\/\" title=\"CBD Display Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/08\/bath-bomb-boxes.jpg\" alt=\"Custom Bath Bomb Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/bath-bomb-boxes\/\" title=\"Custom Bath Bomb Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Bath Bomb Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/bath-bomb-boxes\/\" title=\"Custom Bath Bomb Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/bath-bomb-boxes\/\" title=\"Custom Bath Bomb Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2022\/05\/collapsible-boxes.jpg\" alt=\"Custom Collapsible Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/collapsible-boxes\/\" title=\"Custom Collapsible Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Collapsible Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/collapsible-boxes\/\" title=\"Custom Collapsible Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/collapsible-boxes\/\" title=\"Custom Collapsible Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/Kraft-Boxes.jpg\" alt=\"Custom Kraft Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/kraft-boxes\/\" title=\"Custom Kraft Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Kraft Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/kraft-boxes\/\" title=\"Custom Kraft Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/kraft-boxes\/\" title=\"Custom Kraft Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/01\/printed-medicine-boxes.jpg\" alt=\"Custom Printed Medicine Packaging Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/medicine-packaging-boxes\/\" title=\"Custom Printed Medicine Packaging Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Printed Medicine Packaging Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/medicine-packaging-boxes\/\" title=\"Custom Printed Medicine Packaging Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/medicine-packaging-boxes\/\" title=\"Custom Printed Medicine Packaging Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide\" style=\"\">\n                            <div class=\"box in_product aos-init\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                \n                                <div class=\"box_img \">\n                                    <div>\n                                        <img decoding=\"async\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2022\/05\/hanger-boxes.jpg\" alt=\"Custom Hanger Boxes\">\n                                    <\/div>\n                                <\/div>\n\n                                <div class=\"d-flex justify-content-between align-items-center\">\n                                    \n                                    <a href=\"https:\/\/refinepackaging.com\/hanger-boxes\/\" title=\"Custom Hanger Boxes\">\n                                        <h5 class=\"box_title font-bold text-black\">Custom Hanger Boxes<\/h5>\n                                    <\/a>\n\n                                    <a href=\"https:\/\/refinepackaging.com\/hanger-boxes\/\" title=\"Custom Hanger Boxes\" class=\"btn learn-more\">Learn More <i class=\"ri-arrow-right-s-line\"><\/i><\/a>\n                                <\/div>\n                                <a href=\"https:\/\/refinepackaging.com\/hanger-boxes\/\" title=\"Custom Hanger Boxes\" class=\"hover_link\"><\/a>\n                            <\/div>\n                        <\/div>\n                            <\/div>\n\n        <span class=\"swiper-notification\" aria-live=\"assertive\" aria-atomic=\"true\"><\/span>\n\n    <\/div>\n\n<\/div><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Or you might feel more comfortable outsourcing your design needs. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Check out freelance sites, such as <\/span><a href=\"https:\/\/www.behance.net\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Behance<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/dribbble.com\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Dribbble<\/span><\/a><span style=\"font-weight: 400;\"> or <\/span><a href=\"https:\/\/www.fiverr.com\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Fiverr<\/span><\/a><span style=\"font-weight: 400;\">. Or another option is to look for an art student from your local community college. You can even come up with your own design using sites like <\/span><a href=\"https:\/\/www.canva.com\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Canva<\/span><\/a><span style=\"font-weight: 400;\"> or <\/span><a href=\"https:\/\/www.befunky.com\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">BeFunky<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So get out there and find a beautiful design for your box.<\/span><\/p>\n<h2><b>Tremendous Marketing Benefits<\/b><\/h2>\n<p><img decoding=\"async\" width=\"1400\" height=\"875\" class=\"aligncenter size-full wp-image-1064\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Marketing-Benefits-custom-packaging-brandable.jpg\" alt=\"Marketing Benefits custom packaging brandable\" srcset=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Marketing-Benefits-custom-packaging-brandable.jpg 1400w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Marketing-Benefits-custom-packaging-brandable-966x604.jpg 966w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Marketing-Benefits-custom-packaging-brandable-1024x640.jpg 1024w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Marketing-Benefits-custom-packaging-brandable-768x480.jpg 768w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">You never want to let a marketing opportunity pass you by \u2013 <\/span><i><span style=\"font-weight: 400;\">especially one that takes little effort<\/span><\/i><span style=\"font-weight: 400;\">. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What if I told you that a beautiful, easily recognizable box with <\/span><a href=\"https:\/\/refinepackaging.com\/blog\/custom-boxes-branded-packaging\/\"><span style=\"font-weight: 400;\">branded packaging<\/span><\/a><span style=\"font-weight: 400;\"> can enhance your company brand. <\/span><i><span style=\"font-weight: 400;\">Well, no surprises here, it can<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your custom printed box will attract the attention of anyone who sees your box, not just the person who ordered from you. Even a casual observer \u2013 like someone walking by your house, or someone who sees the package in the delivery person\u2019s hands \u2013 will see your company name on that box. \u00a0<\/span><\/p>\n<p><a href=\"https:\/\/refinepackaging.com\/blog\/master-the-unboxing-experience\/\"><span style=\"font-weight: 400;\">If you\u2019re lucky, your design will pique their interest in your company<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">I know, it\u2019s happened to me. \u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019ve seen cool-looking boxes on neighbors\u2019 porches and wondered what\u2019s in there. I\u2019ve even googled a few companies. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, marketing through packaging is not just for a casual observer\u2019s benefit. \u00a0<\/span><\/p>\n<p><b>Custom packaging can make your customers feel special.<\/b><span style=\"font-weight: 400;\"> You want to make it a personal experience so you\u2019ll connect with your customers and they\u2019ll purchase from you again, and recommend your company to friends.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And if you\u2019re really lucky, your customers will share your custom designed packaging on social media, further extending your reach. One study found that 37 percent of those who spent over $200 have <\/span><a href=\"https:\/\/www.shorr.com\/sites\/default\/files\/whitepaper-ecommerce-packaging-preferences-survey-custom-shorr.pdf\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">shared an image on social media because of an item\u2019s packaging<\/span><\/a><span style=\"font-weight: 400;\">. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, that\u2019s effective marketing.<\/span><\/p>\n<h2><b>Examples of Companies Doing Packaging Right<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ok, so now you appreciate the importance of <\/span><a href=\"https:\/\/refinepackaging.com\/blog\/box-design-product-packaging\/\"><span style=\"font-weight: 400;\">custom box design<\/span><\/a><span style=\"font-weight: 400;\"> as a marketing tool.<\/span><\/p>\n<p><b>Let\u2019s cover some examples of companies that are generating buzz and attracting customers by virtue of their awesome custom boxes.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">First up, is <\/span><a href=\"https:\/\/www.bklynlarder.com\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">BKLYN Larder<\/span><\/a><span style=\"font-weight: 400;\">. This catering company focuses on serving up tasty goodies like artisanal cheeses and deli meats. The shipping box is printed in red and blue inks with the company name, address, phone number, and website. Plus, the box is covered with all kinds of food-oriented words like bacon, pickles, gelato, hot coffee \u2013 I\u2019m getting hungry just looking at it.<\/span><\/p>\n<p><img decoding=\"async\" width=\"975\" height=\"460\" class=\"aligncenter size-full wp-image-1059\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/bklyn-larder-custom-printed-boxes.png\" alt=\"bklyn larder custom printed boxes\" srcset=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/bklyn-larder-custom-printed-boxes.png 975w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/bklyn-larder-custom-printed-boxes-966x456.png 966w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/bklyn-larder-custom-printed-boxes-768x362.png 768w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><a href=\"https:\/\/sunbasket.com\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Sun Basket<\/span><\/a><span style=\"font-weight: 400;\">, stands out in the crowded online meal delivery sector. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company ships out its ingredients in an insulated box to preserve freshness and touts that its packaging is 100% recyclable and compostable. But the box goes a step further and promotes the brand with its eye-catching design. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sun Basket\u2019s boxes have unique designs on all sides. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">On one, there\u2019s a picture of an idyllic farm. On another there\u2019s a grazing cow with the tagline, \u201cResponsibly raised room to mooo\u201d. Another side shows a fisherman with the words, \u201cwildly caught, wildly delicious\u201d. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every side of the box reinforces the company\u2019s values and commitment to serving up healthy, organic food. <\/span><\/p>\n<p><img decoding=\"async\" width=\"885\" height=\"586\" class=\"aligncenter size-full wp-image-1069\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/sun-basket-custom-printed-boxes.png\" alt=\"sun basket custom printed boxes\" srcset=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/sun-basket-custom-printed-boxes.png 885w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/sun-basket-custom-printed-boxes-768x509.png 768w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Or there\u2019s <\/span><a href=\"https:\/\/barkables.com\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Barkables<\/span><\/a><span style=\"font-weight: 400;\"> \u2013 a company whose mission is to improve the health and well-being of dogs by using all-natural ingredients. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Each month, Bakables will send customers one of its distinct subscription boxes filled with treats and serums designed to combat things like pain, anxiety, nausea, and inflammation in your furry friend. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company obviously loves dogs and it\u2019s reflected in their packaging. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The front of the box has their logo \u2013 a dog\u2019s face in the shape of a heart. The all-natural bent of the company is further emphasized with the use of natural colors on the box. <\/span><\/p>\n<p><img decoding=\"async\" width=\"975\" height=\"477\" class=\"aligncenter size-full wp-image-1058\" src=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/barkables-custom-printed-boxes.png\" alt=\"barkables custom printed boxes\" srcset=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/barkables-custom-printed-boxes.png 975w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/barkables-custom-printed-boxes-966x473.png 966w, https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/barkables-custom-printed-boxes-768x376.png 768w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<h2><b>Conclusion<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The box you put your products in is going to get noticed. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The question is will it make a positive or negative impression. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to pump up your sales and stand out from your competitors \u2013 <\/span><i><span style=\"font-weight: 400;\">you don\u2019t want to leave your packaging as an afterthought<\/span><\/i><span style=\"font-weight: 400;\">. \u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s just a box, right? Not nowadays. Boxes are no longer merely a way to get your goods to your customer. Of course, a box still needs to be functional \u2013 so your items arrive in good shape \u2013 but today, a box is so much more than just a product holder. \u00a0 A box [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":1078,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75,76,88,79,82,87],"tags":[],"class_list":["post-1075","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-box-customization","category-box-design","category-branding","category-ecommerce","category-retail-packaging","category-shipping-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.0 (Yoast SEO v25.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Big Businesses Buy Custom Printed Boxes (And You Should, Too)<\/title>\n<meta name=\"description\" content=\"Why do successful businesses, from Nike and Samsung, buy custom printed boxes? 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A box has undeniable marketing...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/\" \/>\n<meta property=\"og:site_name\" content=\"Refine Packaging\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RefinePackaging\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-03T00:14:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-02T12:08:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Why-Successful-Businesses-Buy-Custom-Printed-Boxes-1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Erica Campbell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RefinePackaging\" \/>\n<meta name=\"twitter:site\" content=\"@RefinePackaging\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erica Campbell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/\"},\"author\":{\"name\":\"Erica Campbell\",\"@id\":\"https:\/\/refinepackaging.com\/#\/schema\/person\/962714a7c1322b09d794cec2e0e6a258\"},\"headline\":\"Why Big Businesses Buy Custom Printed Boxes (And You Should, Too)\",\"datePublished\":\"2018-10-03T00:14:33+00:00\",\"dateModified\":\"2025-01-02T12:08:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/\"},\"wordCount\":1105,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/refinepackaging.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Why-Successful-Businesses-Buy-Custom-Printed-Boxes-1-1.jpg\",\"articleSection\":[\"Box Customization\",\"Box Design\",\"Branding\",\"Ecommerce\",\"Retail Packaging\",\"Shipping Strategy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/\",\"url\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/\",\"name\":\"Why Big Businesses Buy Custom Printed Boxes (And You Should, Too)\",\"isPartOf\":{\"@id\":\"https:\/\/refinepackaging.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/refinepackaging.com\/blog\/why-custom-printed-boxes\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/refinepackaging.com\/wp-content\/uploads\/2018\/10\/Why-Successful-Businesses-Buy-Custom-Printed-Boxes-1-1.jpg\",\"datePublished\":\"2018-10-03T00:14:33+00:00\",\"dateModified\":\"2025-01-02T12:08:47+00:00\",\"description\":\"Why do successful businesses, from Nike and Samsung, buy custom printed boxes? 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